How Marketing like Nintendo Can Create Customers for Life
Nintendo has proven to be one of the most intelligent companies at marketing by continuously focusing on their audience and engaging with their customers. They have done this by not being afraid to mix brands, relying on nostalgia from early success, and creating goofy but memorable ads for consumers. Nintendo has also built a legacy […]
How to Market to Generation Z
Generation Z is rising into the job market, and they are coming in guns blazing. As a marketing agency, we ask ourselves, “how do we need to alter our marketing methods to impact this new generation?”. Traditional marketing strategies won’t work on them. Rather than only looking at what is cost-effective, this generation cares about […]
How You Should Be Using LinkedIn’s Newest Features to Boost Engagement
If you’re using LinkedIn solely as an online resume, you’re doing it wrong. Gone are the days where people browsed LinkedIn only for job opportunities. People want more from social media. They want vulnerability and transparency. LinkedIn is following the lead of its cohorts, Instagram and Facebook, and adding interactive features that invite followers to […]